Speakers

Paula Martin is an Executive Director Regional NSW and Visitor Economy for Business NSW.

Paula’s focus is to drive positive regional economic outcomes for business including skill development, jobs and reduction of red tape through the initiation, and delivery of initiatives that help business grow through collaboration with government, industry and business. 

Paula manages the Business NSW regional office network and develops regional policy initiatives that help government prioritise support for stronger regional economies and stronger business and employment opportunities.

Paula has extensive experience in innovation and commercialisation and built the multi-award winning, progressive and technologically driven, multi-disciplinary consulting business, Australian Business Consulting & Solutions. 

Paula has experience providing integrated consulting and technology solutions that help Australian business improve their marketing, international trade, safety, human resources and business improvement strategies. 

Under her leadership, Paula achieved many firsts including the set-up of an operation in Shanghai China to help Australian SMEs find genuine, authentic buyers in China. The design of leading HR Management System - HR Advance. The development of Australia’s most comprehensive and award winning small business online business health check (underpinning Telstra Business Awards), designed to benchmark and improve the health of a small business.

With a background in innovation, marketing, branding and strategy, Paula has successfully led significant national branding and commercialisation at both a corporate and product level for companies including KPMG, Development Dimensions International and Research Institute for Asia and the Pacific.

Paula is currently a Board Director of Western Sydney Tourism Association, Committee member for the Australian Chamber of Commerce Tourism Committee, member of the Westpac Small Business Advisory Board, Board Advisory member of the SP Jain School of Business and Future Technologies Industry Advisory Board and member of ASIC Regional Liaison Committee.