Trade Marks 101: Why Trade Marks Are Critical to the Success of a Business
26 Nov 2026
Seminar Theatre 3
Trade Marks 101 seminar is an essential for any business owners to attend. Often trade marks are misunderstood by small business owners as an expense only afforded by large corporations. This is not the case, it’s affordable to all businesses big or small.
Attendees will learn what trade marks are, types of protection and real case studies that illustrate the value of trade mark registration.
Company name, business name, trading name, domain name and history of use of the company brand name does not provide any legal protection for the promotion of the brand name in the marketplace, only a trade mark registration.

