3 Budget-Friendly Automations Aussie SMEs Should Be Using in 2025
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Running a small business in Australia? You're probably juggling 15 things before your first coffee.
Between customer emails, chasing invoices, and figuring out if you actually need to post on TikTok... there's never enough time (or budget) to do it all. The good news? You don't have to.
Here are 3 easy automations that can help your business save time, reduce costs, and scale smarter, without breaking the bank.
Why it matters: You don’t need a call centre to provide great service.
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Use free or low-cost chatbots (like Tidio, ManyChat, or Meta’s built-in Messenger auto-responses) to handle FAQs, bookings, and status updates.
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Set up canned replies on Instagram, Facebook, and email to keep responses fast & on-brand—even after hours.
💡 Budget tip: Tidio and ManyChat both have free plans that are perfect for micro businesses.
2. Invoicing & Payment Reminders (Ditch the awkward payment chase)
Why it matters: Late invoices = cash flow chaos. Automate reminders so you don’t have to be the “bad guy.”
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Tools like Xero Starter (~$32/month), Rounded (Aussie made, ~$19/month), or Wave (free!) let you send automated invoices and follow-ups.
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Integrate with Stripe or Square to auto-charge recurring customers or enable easy click-to-pay.
💡 Budget tip: Most platforms pay for themselves in time saved and faster payments. Rounded is a great local option for sole traders.
3. Social Media & Email Marketing (Consistent visibility = more leads)
Why it matters: Marketing works when it’s regular—but you don’t need to do it all manually.
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Use Canva (free + Aussie-made!) to batch-create content, then schedule it with tools like Later, Metricool, or Meta Business Suite (free!).
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Set up automated email flows for abandoned carts, welcome series, or product recommendations using Mailchimp (free under 500 contacts) or MailerLite.
💡 Budget tip: Canva + Mailchimp + Meta tools = a powerful, low-cost marketing stack.
In 2025, Aussie SMEs don’t need big budgets to work smart. A few small automations = less stress, better cash flow, and more time to grow.
Have you checked out which automation tools you can see for yourself at The Business Show Australia this year? Find them in our exhibitor list here!