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eCommerce Essentials for SMEs: Growth Without the Guesswork

06 Nov 2025
Panel Theatre: Sponsored by Monoova

Online retail in Australia continues to surge, with eCommerce sales expected to reach $64 billion by 2025. Yet many SMEs still face uncertainty around how to effectively launch, scale, and sustain an online presence.

This panel brings together digital commerce experts and SME leaders who have successfully navigated the online marketplace. From choosing the right platforms and payment solutions to mastering customer experience and data-driven marketing, the discussion will cut through the noise and provide clear, actionable strategies.

You’ll learn how to:

  • Build a scalable eCommerce foundation without overspending

  • Leverage data and automation to increase sales and efficiency

  • Create seamless customer journeys that drive repeat business

If you’re ready to unlock eCommerce growth without the guesswork, this session will show you how to turn digital opportunities into sustainable revenue for your SME.

Speakers
Chris Haylock, Head of Strategy & Business Development - Hello Clever
Brian Hood, General Manager - IT & T
William Zhang, Co-Founder / CEO - AlfredAI
Nathalie Reiter, Managing Director - Considered Agency
Pradeep Brar, Director & Principal Migration Agent - Ten Heads Immigration
Lisa Sweeney, CEO - Business in Heels

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